About this video

Even before Mellado joined Willow Creek Association (WCA) in 1992, he was already intrigued with the vibrant church that had created the nonprofit. Mellado’s vision of strong leadership, and common goals has brought WCA to unprecedented success. With a mind for business, and a passion for the church Mellado shows us there’s always room for innovation.

ABOUT JIM MELLADO

Jim Mellado is president of The Willow Creek Association, responsible for providing overall leadership to staff and volunteers, helping accomplish WCA's purpose of maximizing the life-transformation effectiveness of local churches. He has been with the WCA since 1992, and has served as its president since 1993.

RECORDED LIVE

BIF-7 Summit

TOTAL RUNNING TIME

16:34

About the Summit

At the Business Innovation Factory (BIF) Summit, 500 people come together in a historic theater to hear 15-minute stories of transformation, as 32 people from many different industries and sectors tell the stories of their creative processes, their struggles, and where they’re going in the future.

16:34 | BIF-7 |

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