About this video

37signals founder expounds on the unexpected sources of inspiration for his company.

ABOUT JASON FRIED

Passionate advocate of simple, clear, and elegant web-based user interface design, 37signals CEO and popular blogger Jason Fried has co-authored a new book called ReWork which outlines his philosophies on how to build a business.

RECORDED LIVE

BIF-4 Summit

TOTAL RUNNING TIME

14:17

About the Summit

The BIF Summit blends storytelling, co-creation, and random collisions of unusual suspects, creating the conditions for us together to imagine a better future. A future that represents a diversity of perspectives, views, identities and experiences across industries, sectors and disciplines.

14:17 | BIF-4 |

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