Grant Garrison

Grant Garrison believes that people are fundamentally good, which he attributes to a dominant belief in enlightened self-interest. From his work at GOODCorps, a for-profit consulting arm of GOOD, Grant has learned that we are never going to make the change we want to see in the world without engaging everyone who is connected to an issue in the solution. And, big brands are the most effective way to connect big groups of people to solve our most pressing issues.