On This Episode

What does it mean to have strategic growth in today’s economy? Tiffani Bova is no stranger to that question. Currently the Global Customer Growth and Innovation Evangelist at Salesforce, over the past few decades she has led large revenue-producing divisions from Fortune 500 to start-ups.

Stopping by to share her insights and wisdom from her new book, Growth IQ, Bova aligns on the strategy and mindset that we share at BIF: customer and end-user experiences are paramount to ensuring positive, sustainable growth in any organization.

Prior to Salesforce, Tiffani was a VP, Distinguished Research Fellow at Gartner, the world’s leading research and advisory firm, and helped lead the way for success in companies such as Microsoft, Cisco, Hewlett-Packard, IBM, Dell, Oracle, SAP, AT&T, Amazon-AWS as well as other prominent firms.

To get your copy of her new book, click here. You can also get more insights from Bova on her podcast, “What’s Next! with Tiffani Bova” here.

About This Podcast

The BIF Podcast is a series of conversations between BIF’s Chief Catalyst Saul Kaplan and leading business model thinkers and doers. Subscribe to the podcast in iTunes. Stay in touch: Get notified when new podcasts, articles, and case studies are released.

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