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The BIF Summit is designed to allow attendees to break free from their silos. There are storytellers and stories, not speakers and presentations. There is no pre-set theme or topics. Within this environment, attendees can boundlessly explore new ways to make themselves, their businesses, and our world a better place.

As Co-Founder and Chief Curiosity Curator of What If…? Matt Murrie is a guy who asks a lot of questions.

Matt has been to the BIF Summit before, and he’ll be at #BIF2016, September 14-15. I spoke with Matt to ask the question ‘Why go to the BIF Summit?’

Matt’s short answer: People. To go a little deeper, the unique collections of people in one place. The BIF Summit gives me access to those people. At the Summit, I have time to spend with this unique collection of people, sharing stories and ideas. Everyone is at the BIF Summit for a reason and everyone has a purpose. But there’s also an incredible element of surprise over the course of those two days.

I am mind-blown each year when I look at the attendee list before heading off to the BIF Summit. I always like to be the dumbest person in the room — I learn more that way. The BIF Summit gives me that opportunity.