Save the Date: BIF Advisor Diane Hessan to talk community on March 26

Posted by Chris Flanagan on February 24, 2009

Make the most of your lunch hour and join us on Thursday, March 26th for a casual meet-up with BIF Research Advisor Diane Hessan who will share her thoughts on the role of community in the social media landscape. Diane is the President of Communispace, one of the fastest growing social networking companies in the country. Over lunch, she'll talk about her experiences building purposeful networks—networks that go beyond the high-gloss buzz of social media—that bridge across geographies, cultures, and topical areas to help companies really listen to their customers.

How do you find the right social glue among community members from varying backgrounds/perspectives to engage them in meaningful activities and dialog? How do you successfully build a community that fosters strong relationships and generates deep insights for innovation? Diane will answer these questions and more.

Diane Hessan: Engage! The Role of Community in Social Media
March 26, 2009
12:00 p.m. - 2:00 p.m. (lunch included)
Business Innovation Factory
60 Valley Street, Unit 25
Providence, Rhode Island

Seating is limited. RSVP today to Tori Drew

More about Diane Hessan

• Diane leads 100+ employees in managing the more than 225 private online customer communities the company has created for Fortune 500 companies like Kraft, Unilever, Hewlett-Packard, the Chicago Tribune, and GlaxoSmithKline. She has spent her 30-year career helping companies become customer focused—as a Forum Corporation executive, co-author of the best selling book Customer-Centered Growth: Five Strategies for Building Competitive Advantage, and Real World Consulting CEO. She has received many awards and citations for her leadership and workplace innovation, including last year’s Best Boss from Winning Workplaces / Fortune Small Business, one of the 10 “Women to Watch” in Boston, and one of 20 Visionaries in the Human Resources arena.
• Watch Diane share her story at the BIF-2 Collaborative Innovation Summit