Jon Cropper: Who Are You? Meet Cropper 6.0
Know thyself, said Socrates. This elusive piece of wisdom is crucial to personal fulfillment, but also to effective branding, according to media and marketing mastermind Jon Cropper. Through the power of S.E.D.U.C.U.T.I.O.N Cropper follows the advice of his mentor Quincy Jones and, "injects optimism into the world".