Jason Fried at BIF4: Merchant of Simplicity

37signals founder expounds on the unexpected sources of inspiration for his company.

About Jason Fried

BIF-6 marks Jason Fried’s third return to the BIF stage. Expect the unexpected. During his first outing in 2007, the 37signals co-founder went toe to toe with Wall Street Journal columnist and BIF-3 co-host Walt Mossberg. It was one of the best onstage conversations in BIF history.Read more
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