What if we put students in the driver's seat of a new kind of R&D to transform education? One that provided a platform for engaging students more fully in a real world effort that also involved faculty, advisors, school administrators, mentors, role models, parents and community members. Could we improve a student's education experience? Could we take it a step further and create an entirely new education system?
The Business Innovation Factory’s Student Experience Lab explores how good design can improve the quality of experience for students by not only listening to the voices of the students but also engaging them in the conceptual development of wholly new educational experiences.
The Student Experience Lab uses a human centered approach and rapid experimentation to identify opportunity areas that will affect broad based change across the education system. We rely on the real world to provide both powerful new insights and the appropriate conditions and environments for experimentation with transformational ideas.
The Lab embodies BIF’s mission to connect, inspire and transform through four areas of activity: projects, gatherings, knowledge bases and storytelling. Projects are the activity hub of the lab. They allow us to research, design, prototype and test new models of education. Gatherings bring together local and expert communities and allow us to engage them in collaborative innovation. Knowledge bases provide tools for others and us to use in assessing or influencing individual and community student experiences. And, storytelling allows us to share what we learn with the world.
The underpinnings of the approach as we practice it are modeled largely on design thinking, a way of thinking that’s been core to the design process for many years, and more recently, has begun influencing everything from Fortune 500 companies, to top business schools to social change.
There are a host of good reasons why we model our approach on thinking like a designer:
We understand how people experience things.
We believe that transformational innovation begins with a deeper understanding of the human needs within a system. With a human-centered focus, we gather multiple perspectives and bring them to bear on the problems at hand. With a human-centered focus, we generate powerful new insights. We also involve the people - in our case, students - at the center of any experience in the solution development process itself.
We involve students in the solution development process.
We get students directly involved in improving their own college experience. This "participatory design" technique engages students in an ongoing innovation process that is both interdisciplinary and action-oriented. And it's an important example of how organizations can proactively put students in the driver’s seat of their own internal R&D activity.
We learn by doing.
As the Student Experience Lab thinks and builds a substantial body of knowledge, we also think it’s critical to do. Our thinking informs our doing and our doing informs our thinking. We don’t start with the answer in order to prove we’re right. Instead, we experiment, try things, learn what works, apply it and measure its impact.
We bring disparate elements and ideas together.
We're always recombining things that don’t normally go together. We borrow from different fields and disciplines and apply them in new ways and in new domains.
We have a repeatable process.
Our process works reliably, no matter what issue we’re investigating.
We challenge the current meaning of existing models and systems.
Design is one of the best ways we know to shift the way a problem is understood, to generate new insights and options and to create new value.