The NHoF team's deep dive into personal care routines began with a series of design workshops wherein the elders were free to act like design students, with no wrong questions and no bad ideas. See the workshop unfold in high speed.
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Explore the live videos, interviews, and short narratives that comprise BIF's Innovation Story Studio though the voices of our diverse community of innovators.
Vice President and Corporate Futurist, Extended Enterprise Group, Nestlé Purina
Betsy Cohen is Vice President of Nestlé Purina's Extended Enterprise Group and Corporate Futurist. Betsy is responsible for the sales and marketing of unique pet foods with leading retailers. She also leads business-to-business interactive activities using technology and logistics to lower costs with retailers, including Radio Frequency Identification (RFID).
The BIF Innovation Story Studio isn’t just an archive of cool videos, interviews, audio and narrative pieces. It is BIF’s platform for helping our innovation community learn from each other, share their wisdom, and revel in the outcomes of our experiments, whether they succeed or fail.
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