Jon Cropper: Who Are You? Meet Cropper 6.0

Know thyself, said Socrates. This elusive piece of wisdom is crucial to personal fulfillment, but also to effective branding, according to media and marketing mastermind Jon Cropper. Through the power of S.E.D.U.C.U.T.I.O.N Cropper follows the advice of his mentor Quincy Jones and, "injects optimism into the world". 

Recorded Live
BIF-7 Summit

Total running time
17:39

Embed

Download Audio
Audio/MP3

Comments

Jon Cropper

Jonathan Cropper is a highly respected media and marketing strategist and entrepreneur. Currently, he is the founder of Futurlogic, a next generation, online education company. Its focus is developing best-in-class online schools in alliance with major brand sponsors. Its first school will launch in the Fall of 2011.

Jon began his career at MTV: Music Television where he authored the business plans for MTV’s expansion into Asia and Latin America and South Africa. He also served as Director of Project Development of Quincy Jones Entertainment / Time Warner where he reported directly to Mr. Jones on all traditional and new media business development.

BIF Summits

View all

Watch videos from BIF's annual Summits.

BIF Conversations

View all

Interviews and features with the BIF community.

Innovators

Explore the live videos, interviews, and short narratives that comprise BIF's Innovation Story Studio though the voices of our diverse community of innovators.

  • Valdis Krebs

    Founder, Chief Scientist, orgnet.com

    Valdis is a management consultant, researcher, trainer, author, and the developer of InFlow software for social and organizational network analysis. InFlow maps and measures knowledge exchange, information flow, emergent communities, networks of alliances and other connections within and between organizations and communities. Since 1987, Valdis has participated in over 500 SNA/ONA projects with clients such as IBM, Google, Edelman, Vodafone, Aventis, Solvay, Merck, Genentech, Cardinal Health, and Kaiser Permanente.

Filter innovators by

View all innovators

About the Innovation Story Studio

The BIF Innovation Story Studio isn’t just an archive of cool videos, interviews, audio and narrative pieces. It is BIF’s platform for helping our innovation community learn from each other, share their wisdom, and revel in the outcomes of our experiments, whether they succeed or fail.