Jonah Lehrer at BIF-5
Wired contributing editor and author of "How We Decide" and "Proust Was a Neuroscientist" shares his intriguing research about the human brain and how/why we decide the things we do.
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- Time: 16:48
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Jonah Lehrer
Jonah Lehrer is the author of the critically acclaimed Proust was a Neuroscientist. His latest book, How We Decide, is the latest entry in the growing field of cognitive science and presents an excellent synthesis of how many leading mind scientists view decision making. He is also Editor-at-Large for Seed Magazine and a contributing editor at Radio Lab and Scientific American Mind. A graduate of Columbia University and a Rhodes scholar, Lehrer has worked in the lab of Nobel Prize–winning neuroscientist Eric Kandel and studied with Hermione Lee at Oxford University. He has co-authored a peer-reviewed paper in genetics and worked as a line cook at Melisse in Los Angeles, Le Cirque 2000 in New York, and as a prep cook at Le Bernardin. As a journalist he has profiled Brian Greene and Elizabeth Gould, spent several days in the kitchen of the Fat Duck, recorded bird songs and ruminated on Stravinsky for National Public Radio.
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