Jason Fried: Merchant of Simplicity
37signals founder expounds on the unexpected sources of inspiration for his company.
Recorded Live
BIF-4 Summit
Total running time
14:17
Embed
Jason Fried
Passionate advocate of simple, clear, and elegant web-based user interface design, 37signals CEO and popular blogger Jason Fried has co-authored a new book called ReWork which outlines his philosophies on how to build a business.






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