Alice Wilder
Director of Research and Development, Producer/Writer, Blue's Clues
As the Director of Research and Development and Producer/writer for Nick Jr.'s break-out preschool series Blue's Clues, Alice Wilder as part of the creative team is responsible for all content and creative decisions related to every aspect of the series. She conducts all of the formative research used in the creation and ongoing production of the series, and all of its ancillary businesses including publishing, online, magazine, consumer products and special events. She is also one of the Developers of Blue's Room, a literacy-based spin-off of Blue's Clues. Wilder also served as the Director of Research and Development for Oswald, and Little Bill, both animated series on Nick Jr.. Alice bases her work in formative research on the philosophy that 'the only way to understand what children are capable of doing, what appeals to them, and what they know, is to ask them!' Prior to joining Nickelodeon, Wilder served on a variety of research teams at Children's Television Workshop (CTW), Columbia University and Skidmore College. Additionally, she was Program Data Coordinator at PBS, Manager at Children's Workshop, and Assistant Teacher at Kindercare.
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