Elizabeth Rodgers brings over 10 years experience in marketing, communications, design and public relations to her role as marketing manager at Business Innovation Factory.
Elizabeth’s primary focus is to continuously drive thoughtful, brand building marketing programs to help drive business results and visibility. She had responsibility and oversight of digital and traditional communications, content creation, social media and the BIF website, as well as directing media relations and brand management.
Before joining BIF, Elizabeth has provided strategic guidance, communications, and strategy as well as produced online, print, and marketing collateral materials for a wide range of clients and organizations. She has had a diverse experience in both agency and client-side alike, bringing to the table a proven track record of year-over-year growth and consistent returns. Elizabeth is passionate about exemplary design, creativity, and innovative thinking, thriving on collaboration as well as the power of beautifully crafted, thoughtful messaging.
Elizabeth graduated with honors from Johnson & Wales University with a BS in Marketing and Advertising Communications with a concentration in International Business, completing four years of study in three.
She brings with her a profound love for endless summers, surfing, and West Coast way of life peppered in with her native Maine roots, values that she plans on instilling in her daughter, who will be turning one in 2018.